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:: Volume 2, Issue 1 (6-2020) ::
3 2020, 2(1): 63-94 Back to browse issues page
An Introduction to Soviet Political Advertising and Its Manifestation in the Soviet Posters
Minoo Nadafian
Abstract:   (81 Views)
Ideological aims and political advertisements have always played an important role in helping realize the objectives of great world powers. Among the super powers of the twentieth century, the Soviet Union was exemplary in its propaganda, and the visual history of the Soviet Union, whether from the perspective of the entrance of political thought to art or as an example of committed art, cannot be ignored. As a form of Socialism, the Soviet Union was a political reality that cast its light on the world for 70 years, challenged great powers, and developed allies for itself among the other countries of the world. The Soviet Union, while keeping the country intact, used political advertising and art in an attempt to save its political life among the nations of the world and at the same time rise to fight Capitalist ideology. The political life of this country was simultaneous with many national and international problems and in all this, art ran to help politics.
This study discusses topics such as committed art, art for art, political advertising (propaganda) and a brief history of Soviet union, and then broaches the main topic. In the end, with the investigation of about 200 examples of posters of the time, begins to analyze and draw conclusions.
How the day's politics are reflected in the soviet posters, the way that posters are used for political purposes and the symbols used in propagandist illustrations, and the necessity of the relationship between politics and poster making are some of the key questions of this research.
The art of illustration, using the techniques of political advertisement turned into a gathering for the transference of political messages.
The illustration of soviet posters, like the dominating policies, changed according to period, and the examples from the beginning years of the formation of the Soviet Union, whether from the point of technique or content, were radically different from previous years. But what remained constant, was the political advertising and inculcation of the dominant ideology in the art of soviet posters.
Keywords: Propaganda, Political Advertisement, Soviet Union, committed art, Socialism, Totalitarianism
Full-Text [PDF 5004 kb]   (42 Downloads)    
Type of Study: Research |
Received: 2019/09/11 | Accepted: 2020/01/18 | Published: 2020/06/20
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nadafian M. An Introduction to Soviet Political Advertising and Its Manifestation in the Soviet Posters. 3 2020; 2 (1) :63-94
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Volume 2, Issue 1 (6-2020) Back to browse issues page
Advanced Studies of Art
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